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Wednesday, November 7, 2018

The Abeng Collection: Practicing Garveyism

The Abeng Collection by House of Dalle: Application of Garveyism 

"Be Black, buy Black, think Black, and all else will take care of itself." ~ Marcus Mosiah Garvey
Holding fast to Garvey's vision by bringing members of the African diaspora into a creative collective and economic cooperation, The Abeng has partnered with Benny Dalle to bring forward The Abeng Collection by House of Dalle. Our new collaboration injects Afrocentric styles and ideas into fashion but also reflects principles that Garvey and so many other leaders propagated, self-sufficiency through building black businesses and trade. 
"For many years white propagandists have been printing tons of literature to impress scattered Ethiopia, especially that portion within their civilization, with the idea that Africa is a despised place, inhabited by savages, and cannibals, where no civilized human being should go, especially black civilized human beings. This propaganda is promulgated for the cause that is being realized today. That cause is colonial expansion for the white nations of the world."Marcus Mosiah Garvey

House of Dalle Bernadette "Benny" Dalle is a creative, hard-working young woman living in Lagos, Nigeria who began designing and sewing her own clothes because, she longed to wear the latest fashions she saw in magazines, on TV and online. Her attention to detail is amazing and if you know Benny, you know she works her finger to the bone. Benny is the sole owner of House of Dalle, which creates custom clothing and keeps three people (two who are tailors) in Lagos employed.

The Abeng Collection

I, Kaya, don't know a thing about sewing or tailoring; I just love wearing what I like wearing. But I've dreamed about starting a business that would bring people of the African diaspora together and serve as a vessel for economic empowerment. I really wanted to create a venture where people of the African diaspora could control the supply chain, from manufacturing straight down to the user. 

The Abeng Collection is custom, fitted clothing and we just received our first shipment all the way from Lagos. I look forward to growing our partnership and business and am extremely proud to collaborate with Benny. Today, we're a humble hustle but with nuff  brain pumping and eye-brow furrowing, we goh definitely wave Garvey flag and turn this into a proud, black-owned business. 

"We must give up the silly idea of folding our hands and waiting on God to do everything for us. If God had intended for that, then he would not have given us a mind. Whatever you want in life, you must make up your mind to do it for yourself." ~ Marcus Garvey   

Marcus Garvey quotes about reading.

The Abeng Collection

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